I'm not the "Joe" in question, but with all my raves over the years, they should award me stock in
the company. (alas, it's privately held.) The wine selection is worth a trip (the original "Joe" was a wine merchant). The nuts are worth another trip. And the cheeses yet another.
You'll find the best mayonnaise, Dijon mustard, olives, capers and jams. In the frozen section there is wonderful seafood, gnocchi and the best pizzas. The free range chickens are wonderful. Procsciutto from Germany (?) and the smoked salmon are staples for me. The milk, cream and eggs are top quality and a good bargain. Fruits and veggies are mostly great, but very pre-packaged, so check the undersides carefully and use their liberal return policy if necessary.
Not everything they offer is perfect. The fresh lunch items are hit-and-miss, and some of the house brands are questionable, but worth a try.
Here in California the staff tend to be eccentric but affable. Lots of young folks with tattoos, magenta hair etc., balanced by more conservative retirees and thirty-somethings with PHD's. I hear they are currently owned by a German family corporation that takes extremely good care of their employees while demanding top performance. What a concept!